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It’s a Ford, or is it?

Ford Motor Co. recently rolled out its new “Go Further” advertising campaign, featuring slick TV spots of new models, purposely

Call it marketing genius or branding suicide. Kia Motors’ “hamster” campaign for its 2010 Soul certainly is getting lots of

Japanese products have come a long way over the past several decades, dramatically improving their reputation in the United States.

That’s what self-appointed CEO Edward Whitacre Jr. is saying about the automotive giant, as it emerges from bankruptcy and looks

Ever wonder how a gecko became synonymous with car insurance? It actually happened by accident. GEICO introduced the popular little

Most automobile manufacturers have taken big financial hits as The Great Recession continues to curtail consumer spending worldwide. Two of

Toyota Motors is in trouble. Safety experts are taking a closer look at the company’s claims that faulty carpet caused

Few probably thought Ford Motor Company (F: NYSE) would be trading at $8 a share so soon after the auto