Another year into the pandemic demonstrated yet again that more people are online. According to Statista, 3.6 billion people worldwide were
Continue readingCategory: Media
Five Media Tips for Donald Trump
U.S. stock markets are at record highs, unemployment is at its lowest in seven years, and consumer confidence hit its
Continue readingCNN Pushes ‘Facts First’ with an Apple
It’s an apple, not a banana. That’s what CNN is telling viewers in its new ad, “This is an apple,”
Continue readingHarvey Weinstein and Twitter’s Double Standard
The power of Twitter is unparalleled especially when the “news” is filled with high stakes and lots of drama, such
Continue readingFacebook’s Image Problem
Now may be a good time for friends and families to rekindle their broken Facebook relationships since it appears Russia
Continue readingMedia Are People, Too
Americans and the press always seemed to have a love-hate relationship. Despite much of the anti-media rhetoric at play within
Continue readingMemorial Day Marketing: A Risk Worth Taking?
While Memorial Day is sort of the unofficial start of summer, the holiday is a solemn one, established to honor
Continue readingIs LinkedIn the New Facebook?
LinkedIn these days seems to be less about posting “business” content and more around publishing selfies, memes and math puzzles.
Continue readingIs Being Too Polished a Public Speaker Bad?
Some are born with it. Others practice a lot. Establishing a visceral connection with an intended audience is paramount to the success of any public speaker.
Continue readingFor The Love of Polling
Media love polls. Data sets help identify trends that can be turned into stories or support or debunk a particular
Continue readingEverything is Awesome, Not
Just type the word awesome into a Google search and about 1,300,000,000 results will appear. The word is so ingrained
Continue readingStarbucks’ ‘Race Together’ Campaign Puts Brand in Jeopardy, For the Time Being
A visit to Starbucks’ website makes clear that the company is all in regarding its “Race Together” campaign, which basically gives its baristas the option to engage patrons about conversations on racism in America.
Continue readingTweet TV: How Social Media is Making Television Fun Again
Nearly 37 million people watched the 87th Annual Academy Awards on Sunday, down from 44 million last year. Many reasons may have contributed to the viewership drop, everything ranging from the show’s host performance, to the celebrity of the actors themselves, to the types of films that were nominated.
Continue readingTake $tock in Mama Mancini’s Meatballs
You may have heard the radio commercials with Dan Mancini touting his homemade meatballs. But did you hear the one
Continue reading‘House of Cards’ Stacked Deck for Netflix
Frank Underwood was probably right when he said, “There’s no better way to overpower a trickle of doubt than with
Continue readingReader Beware: More Online News Stories Dubbed as Ads
The line between editorial and advertising has become increasingly blurred, as sorely needed revenues are forcing struggling news organizations to
Continue readingLA’s Mayor Goes From Crude to Rude All in One Day
Millions of Americans last Monday night got to hear New York City Mayor Bill de Blasio sing “I Love L.A.”
Continue readingThe Good and Bad of Phil Mickelson’s Insider Trading Scandal
Phil Mickelson’s squeaky clean image has come under scrutiny as the golf hall of famer is confronted with accusations of
Continue readingCrisis in a Text: Malaysian Airlines Flight MH370
Malaysian Prime Minister Najib Razak yesterday let the world know that its government has to assume Malaysia Airlines flight MH370
Continue readingPower to the People
Civil unrest in the Ukraine was escalated this week by a Putin-backed Russian invasion, less than two weeks after the
Continue reading2014: Year of the Woman? Well, Sort of …
The proverbial corporate glass ceiling may soon be officially shattered, at least according to new data from the Pew Research
Continue readingSanta Claus Visits Fox News for the Holidays
Fox News Channel’s host Megyn Kelly made national headlines this week when she confirmed that Santa Claus is white, addressing
Continue readingWhen Social Goes Bad
Martha Stewart can run a successful company, make a mouth-watering meal and redecorate any living room with just the right
Continue readingThe Power of the Media and the NFL’s ‘Skins’ Game
Sunday’s overtime win against the San Diego Chargers gave the Washington Redskins a reason to celebrate, at least temporarily, as
Continue readingRepublicans Can Win This Thing
The country breathed a sigh of relief late Wednesday evening last week when Congress struck a debt-ceiling deal, reopening the
Continue readingThe Tango of Politics and Journalism
It came to no surprise among media pundits that Time Magazine’s Managing Editor Richard Stengelwill be taking a job as
Continue readingThe Rise of the Cyber Athlete
Video gaming isn’t always easy for the average player. Quick hand-eye coordinated skills are needed to properly slay an extraterritorial
Continue readingWill Hedge Fund Advertising Affect Brand Cache?
Just recently, the SEC lifted its ban on alternative investment vehicles advertising to the general public as amendmentsto Rule 506
Continue readingSoon-to-Be Short-lived Downfall of TV Host Paula Deen
It happens time and again. A celebrity, actor, athlete or journalist, does or says something bad or politically incorrect and
Continue readingWhat the %^$#%* is going on with network TV?
The late George Carlin may have said it best during his infamous 1970s monologue, “seven words you can never say
Continue readingPrint Media’s Comeback? Well, Sort of …
President Obama gave kudos to print media this past Saturday evening during his speech at the annual White House Correspondents’
Continue readingFunny Ads Still A Hoot
The “Today” Show was amped last week when it reported on a new Kmart commercial titled, “Ship my pants,” which
Continue readingGirls, Spark Plugs and Product Placement
Think “Charlie’s Angels” meets “Motor Week.” That’s what watching an episode of “All Girls Garage” on Velocity is like. Every
Continue readingThe Downside of Social Media
While social media usage continues to grow here in the U.S. and globally, so do opportunities to reach key audiences
Continue readingThe President’s Push Fore Daytime TV
President Obama Playing Golf President Obama and Tiger Woods are a lot alike. Both are worldwide icons who have seen
Continue readingCBS: No cleavage, no way
Viewers watching tonight’s Grammy Awards will be waiting to see how CBS plans to enforce its “wardrobe advisory” against scantily
Continue readingSocial Media’s Global Growth
The stats on social media’s global growth are staggering. A graphic recently posted in Mashable.com illustrates how the world consumes
Continue readingAnatomy of a Tragedy in Newtown
Tearful President Obama Speaking on the Sandy Hook Elementary School Shooting Masacare Eyes across America, and the world for that
Continue readingVideo: The Next New Thing in Earnings
Communications professionals can’t stress enough the importance of video and its pervasive use in today’s media landscape. Aside from the sharing
Continue readingIt’s All Well and Good Until Someone Loses a Bet
Aside from the aftermath of Hurricane Sandy, the media buzz this week focused on a bet waged by New York
Continue readingBrand Perception is Vital to Newspaper Success in Today’s Online Media Landscape
The Seattle Times may have comprised its integrity by running ads supporting GOP gubernatorial candidate Rob McKenna and a statewide
Continue readingMitt Romney Should Learn from the NFL
The national media spotlight turned on the NFL this week as replacement referees botched a call on “Monday Night Football,”
Continue readingAP’s Right ‘Frame’ of Mind
Soon, reporters at the Associated Press will be equipped with smart phones enabling them to simultaneously report news across all
Continue readingIt’s a Ford, or is it?
Ford Motor Co. recently rolled out its new “Go Further” advertising campaign, featuring slick TV spots of new models, purposely
Continue readingReligion’s Impact on the 2012 Presidential Race
Media coverage continues to focus on GOP presidential hopeful Mitt Romney’s Mormon faith, which according to the Pew Research Center
Continue readingWhen TV Anchors Attack (In the Court of Public Opinion)
It would be hard to miss the headlines these days about Keith Olberman, the former controversial MSNBC talk show host
Continue readingTragedy Still Drives News to No Surprise
Two news stories still making national headlines are rooted in murder. Whether it’s the civil courts or a U.S. military
Continue readingRush Limbaugh’s Impact on the 2012 Presidential Race May Be Slight
More than two dozen sponsors of The Rush Limbaugh Show have now bagged the conservative talk show host because of
Continue reading‘Chink in the Armor’ Headline Catapults Linsanity to New Heights
New York Knick Jeremy Lin at a press conference. Photo: Courtesy of ESPN. There’s been a lot of media and
Continue readingBig Banks Have an Uphill Battle
Consumer outrage at large banks has never been greater. “Bank fatigue” is causing customers at large financial institutions to move
Continue reading2012 Brings New Hope for GOP
Iowa Republicans tomorrow will cast ballots to elect their party’s presidential candidate in the state’s caucuses. While Iowa’s Electoral College
Continue readingThe Real Deal on Public Relations
New York Times advertising columnist Stuart Elliott may finally have given the public relations industry some needed street credit. His
Continue readingBasketball Comes a Little Late This Christmas
Basketball fans are relieved to know that this year’s NBA season will officially begin on December 25, 2011. Players and
Continue readingFringe Candidates Can Generate Publicity, but Not Get Elected
Herman Cain’s presidential run cab be personified by the 1963 hit song “Only in America” by Jay and Americans, especially
Continue readingRock Star CEOs Can Put Brands at Risk
This week Apple, Inc. founder Steve P. Jobs passed away from pancreatic cancer. He was 56. While Jobs’ death sparked
Continue readingVideo’s Value Propostion
There is no doubt that video has become more pervasive within today’s new media landscape, as the Internet continues to
Continue readingBravo TV owns reality television, but will it last?
Bravo TV is reality television. A look at today‘s schedule on Bravo shows every program is reality-based, ranging from “The
Continue readingHuman interest and regal fashion, main news drivers of royal wedding
About one billion people worldwide tuned in this Friday to watch the royal wedding of Prince William and Kate Middleton.
Continue readingDonald Trump, like Sarah Palin, Share Same Course to Presidency
A look at this morning’s interview on CNN’s “State of the Union with Candy Crowley,” one can get a glimpse
Continue readingLocal TV is right on when it comes to the weather, sort of
Ever watch the local weather report? Long gone are the quirky weathermen now being replaced by voluptuous bombshells. Not taking
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